CURE Childhood Cancer Association is closing out a difficult year; nearly 60 sets of local parents have heard the words “Your child has cancer” or “Your child has a blood disorder” in 2017. We are working to increase our programming and services to our families, but an increase in the number of families we are serving means we need your help. The annual Holiday Heroes campaign is your last chance this year to celebrate our anniversary with us and to recognize the heroes in your life. YOU can make a difference in the lives of many, by participating in our Holiday Heroes campaign. You will be honoring the hero in your life and contributing to the very important services and programs CURE provides to our families.

“Our family is so thankful for the many ways CURE has come alongside us during our daughter's diagnosis, treatment, and recovery. Because of CURE’s focus on supporting families of childhood cancer, our needs were often known, anticipated, and met long before we even recognized them. We are forever grateful to our community for their generosity in giving of their time and resources to help us through one of the most difficult times of our life.” – a CURE mom

We are working to improve and expand the services we provide to families. Your support has helped us to:
* Offer 4 Parents’ Night Out events since August 2016
* Kick off a Sibling Voyage Bead Program in the coming months
* Offer our Survivor’s Day Picnic to 62 families this past June
* Provide holiday support to 32 families and coordinate assistance to 22 families from other organizations last holiday season

Please contribute to this year’s Holiday Heroes campaign! Hero Recognition ads are each available in four levels: Platinum ($250 – $450), Gold ($100 – $249), Silver ($50 – $99) and Bronze ($25 – $49). The Hero Spotlight ads enable you to customize a message, insert graphics or even a photo of YOUR special hero. Sizes and prices for the Hero Spotlight ads are: 5 x 5 ($800), 3.25 x 5 ($650) or 2.5 x 5 ($475).

All of these ads will be featured in the Messenger Post newspapers throughout Monroe, Wayne, Ontario and Yates Counties. The ads will appear in the Wayne Post, local Messenger Post publications in Monroe County, the Canandaigua Daily Messenger and in the Wayne County Pennysaver in late December. Ads will also be available for viewing online on both CURE’S website as well as the Messenger Post website, MPNNow.com, which will allow you to share your ad with friends and family from outside the area.

We ask that you continue your support, reminding these families that “there’s nowhere like Rochester” and they do not have to face their journey alone. We will be there for them. Just as we have been there for so many families over the past 40 years.